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Showing Last 7 days · 1 scan · ~$1.47 est.
24Audit ScoreComposite AI-visibility score (0–100) blending mention rate, position, share of voice, and sentiment. A directional heuristic, not a calibrated metric — read the components too.
Organic: 0%Appearance rate on unbranded Discovery prompts only — the truest measure of organic AI visibility.#1 rankYour rank among all tracked brands by mentions (1 = most-mentioned in the category).SOV: 28%Share of voice — your mentions as a share of ALL brand mentions in the answers.3 actionsRecommended actions (boosters) generated for this scan — concrete moves to lift your visibility.12 gapsPrompts where your brand isn't mentioned at all — direct opportunities to target.Visibility
Percentage of AI answers mentioning each brand, per scan
Top Brands
How brands rank in AI answers
Across every prompt (includes branded questions that name a brand).
| # | Brand | Rank | Visibility | Sentiment |
|---|---|---|---|---|
| 1 | —~2.0 | —25% | 71 | |
| 2 | —~4.0 | ▲ 2.123% | 91 | |
| 3 | —— | —19% | 72 | |
| 4 | —— | ▲ 6.315% | 79 | |
| 5 | —— | ▲ 2.18% | 88 | |
| 6 | —— | —0% | 0 |
Competitive Matrix
Appearance rate — the share of AI answers (across engines and prompts) that mention your brand.Share of voice — your mentions as a share of ALL brand mentions in the answers.How favourably the answers frame your brand (positive / neutral / critical), scored 0–100.Average position your brand appears at among the companies an answer lists (1 = first). Only high-confidence, entity-verified rankings count.
| Brand | ChatGPT | Perplexitysoon |
|---|---|---|
| DarkMatter MarketingYOU | 25% | soon |
| Ogilvy | 23% | soon |
| FCB Africa | 19% | soon |
| Grey Africa | 15% | soon |
| JWT South Africa | 8% | soon |
| Rocker Media | 0% | soon |
| Flume | 0% | soon |
| Lucky Hustle | 0% | soon |
| 10th Street Media | 0% | soon |
| Halo Advertising | 0% | soon |
Top Sources
Where AI models pull their answers — by engine
Domains AI cited as sources. Count = how many answers cited it; % = share of the answers in view.The exact page URLs AI cited (not just the domain).Domains most cited in answers that mention your brand — the company you keep in AI's sources.
Every engine combinedOnly ChatGPT answers
Across 48 answers in view. Click a row to see the exact URLs and prompts.
11× · 23%Cited in 11 of 48 answers in view (23%).
11× · 23%Cited in 11 of 48 answers in view (23%).
2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
New
2× · 4%Cited in 2 of 48 answers in view (4%).2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
2× · 4%Cited in 2 of 48 answers in view (4%).
New
1× · 2%Cited in 1 of 48 answers in view (2%).Lost sources (2)
AI cited these in the previous scan but no longer does in this one — worth checking why.
breakdance.comwas 1×
localmote.comwas 1×
Changes since your last scan
- Competitor gained a source. Ogilvy is now cited by creativemilk.co.za — a source it wasn't on last scan.
- Competitor gained a source. Ogilvy is now cited by black-circle.co.za — a source it wasn't on last scan.
- Competitor gained a source. Ogilvy is now cited by saatchi.co.za — a source it wasn't on last scan.
Ray
Your AI brand analyst